butler brand

  • This month with President Danko: Making Butler Bolder

    This month with President Danko: Making Butler Bolder

    Multimedia Editor Reilly Byron talks with Butler’s president James Danko to discuss his focus on “the people of Butler,” as well as improving the university’s image.

  • ‘Setting the Standard for Bold’

    ‘Setting the Standard for Bold’

    “‘We want to make sure we talk about the university and the brand reflects the university in a way that is authentic to the actual lived experience of students.’”

  • Butler Blue III is in the deep end

    Butler Blue III is in the deep end

    The ‘spirited’ dawg loves his job as a mascot, but bearing the weight of the Butler Brand spreads him too thin. Columnist Emma Beavins explores Trip’s schedule, purpose, and availability to current students.